@article{d171a415ca344bfbbaec2487b8bcc4e7,
title = "The Motivation Hub: Effects of Goal Setting and Self-efficacy on Effort and New Product Sales",
author = "Qingbo Fu and Keith Richards and Eli Jones",
note = "This study examines the effects of goal setting on salesperson effort and new product sales. Employing the motivation hub's theoretical framework, company-assigned goals (i.e., quotas), self-set goals, and self-efficacy are modeled as antecedents to selling effort and new product sales. To investigate the model, longitudinal data were collected from 143 industrial salespeople and combined with objective data from company records.",
year = "2009",
language = "American English",
volume = "29",
journal = "Journal of Personal Selling and Sales Management",
}