@article{fb3699b923464163807644a01a5709d9,
title = "Speak up! brands{\textquoteright} responsiveness matters: consumer reactions to brand communications in the early stages of a crisis",
keywords = "Brand communication, Brand engagement, Brand relationships, Crisis management",
author = "Tessa Garcia-Collart",
note = "Publisher Copyright: {\textcopyright} 2023, Emerald Publishing Limited.",
year = "2024",
month = jul,
day = "30",
doi = "10.1108/JPBM-01-2023-4311",
language = "English",
volume = "33",
pages = "449--459",
journal = "Journal of Product and Brand Management",
issn = "1061-0421",
number = "4",
}