Service Provider Salience: When Guilt Undermines Consumer Willingness to Buy Time

Ashley V. Whillans, Alice J. Lee-Yoon, Elizabeth W. Dunn

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Article number252
JournalCollabra: Psychology
Volume6
Issue number1
DOIs
StatePublished - Jun 30 2020
Externally publishedYes

ASJC Scopus Subject Areas

  • General Psychology

Keywords

  • Happiness
  • Identifiable Victim Effect
  • Money
  • Social Support
  • Time

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