Global Sourcing Strategy and Sustainable Competitive Advantage

Janet Y. Murray; Masaaki Kotabe

Global Sourcing Strategy and Sustainable Competitive Advantage

University of Missouri-St. Louis

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	American English
Title of host publication	Emerging Trends, Threats, and Opportunities in International Marketing: What Executives Need to Know
State	Published - 2010

Disciplines

Business

Cite this

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title = "Global Sourcing Strategy and Sustainable Competitive Advantage",

author = "Murray, {Janet Y.} and Masaaki Kotabe",

note = "Get this from a library! Emerging trends, threats, and opportunities in international marketing : what executives need to know. [Michael R Czinkota; Masaaki Kotabe; Ilkka A Ronkainen] -- The context of international business has evolved over the years, and has always reflected the climate of the time.",

year = "2010",

language = "American English",

booktitle = "Emerging Trends, Threats, and Opportunities in International Marketing: What Executives Need to Know",

}

TY - CHAP

T1 - Global Sourcing Strategy and Sustainable Competitive Advantage

AU - Murray, Janet Y.

AU - Kotabe, Masaaki

N1 - Get this from a library! Emerging trends, threats, and opportunities in international marketing : what executives need to know. [Michael R Czinkota; Masaaki Kotabe; Ilkka A Ronkainen] -- The context of international business has evolved over the years, and has always reflected the climate of the time.

PY - 2010

Y1 - 2010

UR - http://www.worldcat.org/oclc/769928308

M3 - Chapter

BT - Emerging Trends, Threats, and Opportunities in International Marketing: What Executives Need to Know

ER -

Global Sourcing Strategy and Sustainable Competitive Advantage

Disciplines

Other files and links

Cite this