Global Sourcing Strategy: An Evolution

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	American English
Title of host publication	Wiley International Encyclopedia of Marketing
State	Published - 2011

Disciplines

@inbook{3db5e85a3ce7462680491b75f6f1ca7a,

title = "Global Sourcing Strategy: An Evolution",

author = "Murray, {Janet Y.} and Masaaki Kotabe",

note = "Get this from a library! Wiley international encyclopedia of marketing. [Jagdish Seth; Naresh K Malhotra;]",

year = "2011",

language = "American English",

booktitle = "Wiley International Encyclopedia of Marketing",

}