| Original language | American English |
|---|---|
| Journal | International Marketing Review |
| Volume | 32 |
| DOIs | |
| State | Published - 2015 |
Disciplines
- Business
Gerald Yong Gao, Dorothy Liu Yang, Min Ju
Research output: Contribution to journal › Article › peer-review
| Original language | American English |
|---|---|
| Journal | International Marketing Review |
| Volume | 32 |
| DOIs | |
| State | Published - 2015 |