@inbook{8071f4db101c4e4ca3c2d79f203fee4b,
title = "Evaluating the Relevance of Marketing to Social Welfare Service Organizations",
author = "Segal, {Madhav N.} and Segal, {Uma A.}",
note = "While social welfare organizations, that provide services in areas such as child abuse and neglect, aging, substance abuse, corrections, health care, income maintenance, family counseling, and crisis...",
year = "2015",
month = jan,
day = "1",
doi = "10.1007/978-3-319-17055-8_145",
language = "American English",
booktitle = "Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference",
}