@article{9b276e1e9e1e4b48a2973e652fc245f7,
title = "Effects of Showing Risk in Beer Commercials to Young Drinkers",
author = "Lara Zwarun and Daniel Linz and Miriam Metzger and Dale Kunkel",
note = "Advertising for alcoholic beverages is frequently criticized for contributing to irresponsible drinking behavior on the part of teenagers and young adults.",
year = "2006",
month = jan,
day = "3",
doi = "10.1207/s15506878jobem5001\_4",
language = "American English",
volume = "50",
journal = "Journal of Broadcasting \& Electronic Media",
}