@article{35f0160a38bf43d18fc65e289f98952d,
title = "An Exploration of Transportation and Psychological Reactance in Organ Donation PSAs",
author = "Reinhart, \{Amber M.\} and Anker, \{Ashley E.\}",
note = "The present study expands on prior work on the use of narratives in persuasive communication by examining students' ( N = 201) reactions to six organ donation public service announcements (PSAs). Reactions to the type of appeal, donor-focused or recipient-focused, were also explored.",
year = "2012",
month = jan,
day = "10",
doi = "10.1080/08824096.2012.704601",
language = "American English",
volume = "29",
journal = "Communication Research Reports",
}