@article{ff200a071a1542678044e636cf938701,
title = "Advertising Strategy and Its Effectiveness on Consumer Online Search in a Defaming Product-harm Crisis",
author = "Sungha Jang and Jinsoo Kim and Reo Song and Ho Kim",
note = "The date on your computer is in the past. If your computer's clock shows a date before 1 Jan 1970, the browser will automatically forget the cookie. To fix this, set the correct time and date on your computer.",
year = "2018",
month = jun,
day = "11",
doi = "10.1108/APJML-03-2017-0056",
language = "American English",
volume = "30",
journal = "Asia Pacific Journal of Marketing and Logistics",
}