Perry D Drake

Personal profile

About

Perry D. Drake is currently the Director of Business Collaboration and an Associate Teaching Professor of Digital and Social Media Marketing in the College of Business Administration at the University Of Missouri – St. Louis, where he is a co-chair of the Marketing Department.  He holds a B.S. in Economics, an M.S. in Statistics and a Ph.D. in Education.

Perry currently is responsible for the creation and instruction of the digital and social media marketing courses and programs at the undergraduate and graduate levels in addition to noncredit curriculums and certifications.  In total UMSL is now offering over 10 different types of digital and social media courses to the St Louis area.

He is also a published author of Optimal Database Marketing by Sage Publications, is a regular speaker at industry functions and event, and has appeared in many journals.

Prior to joining UMSL in January of 2013, Perry was with NYU as an Assistant Professor for 14 years teaching and building out similar new and cutting edge marketing and data visualization classes and programs and had the privilege of receiving two outstanding teaching awards during that time.

Perry, in his spare time, is also a competitive long distance runner and triathlete.

Contact Information

Phone: 314-516-6490

Related documents

Education/Academic qualification

Education Technology, PhD, University of Missouri-St. Louis

20132017

Statistics, MS, University of Iowa

19851986

Economics, BS, University of Missouri-St. Louis

19801984

External positions

Assistant Professor, New York University

Jan 1 1997Dec 1 2012

Research Interests

  • Digital and Social Media Marketing

Disciplines

  • Business Administration, Management, and Operations