Personal profile
About
Min Ju is an assistant professor in the College of Business Administration at the University of Missouri-St. Louis. She received her Ph.D. in marketing and intentional business at Saint Louis University. Her current research interests are marketing strategy, channel management, inter-firm relationships, and firm capabilities. She has been published in various journals such as the Journal of International Marketing and the Journal of World Business. Min Ju is a member of the American Marketing Association and the Academy of International Business.
Education/Academic qualification
Marketing & International Business, PhD, Saint Louis University
Research Interests
- Marketing
- Marketing Strategy
- Channel Management
- Inter-firm Relationships
- Firm Capabilities
- Global Sourcing
- Offshore Strategy
- Cluster Analysis
- Confirmatory Factor Analysis
- Exploratory Factor Analysis
- Multilevel Confirmatory Factor Analysis
- Structural Equation Modeling
- R
- SPSS
- SAS
Disciplines
- Marketing
Research output
- 21 Article
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Antecedents of organizational ambidexterity: an empirical investigation of foreign ventures in an emerging market
Ju, M. & Elliott, M. T., Feb 13 2024, In: Journal of Business and Industrial Marketing. 39, 2, p. 350-365 16 p.Research output: Contribution to journal › Article › peer-review
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Impact of history imprint on firm innovation strategies: The role of ownership type and information sharing
Ju, M. & Gao, G. Y., Oct 1 2024, In: Journal of Innovation and Knowledge. 9, 4, 100608.Research output: Contribution to journal › Article › peer-review
Open Access -
Organizational Ambidexterity and Its Performance Implication of Foreign Ventures in an Emerging Market
Ju, M., 2022, In: Journal of Global Marketing. 35, 5, p. 408-426 19 p.Research output: Contribution to journal › Article › peer-review
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Performance implication of exploration and exploitation in foreign markets: the role of marketing capability and operation flexibility
Ju, M. & Gao, G. Y., Aug 4 2022, In: International Marketing Review. 39, 4, p. 785-810 26 p.Research output: Contribution to journal › Article › peer-review
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Concurrent sourcing strategy of multinational firms in China: Drivers and performance implications
Ju, M., Murray, J. Y., Gao, G. Y. & Kotabe, M., Dec 1 2019, In: Journal of World Business. 54Research output: Contribution to journal › Article › peer-review