Research output per year
Research output per year
Personal profile
About
Min Ju is an assistant professor in the College of Business Administration at the University of Missouri-St. Louis. She received her Ph.D. in marketing and intentional business at Saint Louis University. Her current research interests are marketing strategy, channel management, inter-firm relationships, and firm capabilities. She has been published in various journals such as the Journal of International Marketing and the Journal of World Business. Min Ju is a member of the American Marketing Association and the Academy of International Business.
Education/Academic qualification
Marketing & International Business, PhD, Saint Louis University
Research Interests
- Marketing
- Marketing Strategy
- Channel Management
- Inter-firm Relationships
- Firm Capabilities
- Global Sourcing
- Offshore Strategy
- Cluster Analysis
- Confirmatory Factor Analysis
- Exploratory Factor Analysis
- Multilevel Confirmatory Factor Analysis
- Structural Equation Modeling
- R
- SPSS
- SAS
Disciplines
- Marketing
Research output
- 16 Article
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Concurrent sourcing strategy of multinational firms in China: Drivers and performance implications
Ju, M., Murray, J. Y., Gao, G. Y. & Kotabe, M., Dec 1 2019, In: Journal of World Business. 54Research output: Contribution to journal › Article › peer-review
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How Can International Ventures Utilize Marketing Capability in Emerging Markets? Its Contingent Effect on New Product Development:
Ju, M., Jin, J. L. & Zhou, K. Z., Oct 26 2018, In: Journal of International Marketing. 26Research output: Contribution to journal › Article › peer-review
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Relational Governance and Control Mechanism of Export Ventures: An Examination across Relationship Length
Gao, G. Y. & Ju, M., Jun 2017, In: Journal of International Marketing. 25Research output: Contribution to journal › Article › peer-review
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Role Hazard between Supply Chain Partners in an Institutionally Fragmented Market
Dong, M. C., Ju, M. & Fang, Y., Sep 1 2016, In: Journal of Operations Management. 46Research output: Contribution to journal › Article › peer-review
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Export Relational Governance and Control Mechanism: Substitutable and Complementary Effects
Gao, G. Y., Yang, D. L. & Ju, M., 2015, In: International Marketing Review. 32Research output: Contribution to journal › Article › peer-review